NUTS-3 BG321 · Bulgaria
Population
200,4132025
GDP
€2,266M2024
Unemployment· NUTS-2 source
4%2025
Employment· NUTS-2 source
75%2025
Active firms· FR-only
—
Cadastral parcels· FR-only
—
Area
4,667.7 km²
TerraSight · Compare
2 regions side-by-side
BG321 · BG323
Decision brief
Download brief (PDF)mandate-neutral · ranked by overall opportunity
Best overall fit: Русе (Opportunity 27). Runner-up: Велико Търново (27). Contrarian pick: Велико Търново — leads the set on Growth momentum (EU pctl 60).
#1Русе
Strengths
Cost advantage (99) · Freight intensity (83)
Red flags
Economic base (EU bottom 15%)
Digital readiness (EU bottom 15%)
Governance (EU bottom 15%)
Strengths
Cost advantage (99) · Energy cost (65)
Red flags
Economic base (EU bottom 15%)
Connectivity (EU bottom 15%)
Digital readiness (EU bottom 15%)
Governance (EU bottom 15%)
Why you might not pick Русе
Economic base (EU bottom 15%); Digital readiness (EU bottom 15%); Governance (EU bottom 15%). Its weakest dimension is Governance (EU pctl 0) — Велико Търново may suit a mandate that weights that higher.
How robust is this recommendation?
Русе leads under all four archetype mandates — the recommendation is weight-stable.
Phase-2 diligence checklist
- Site-level grid connection capacity and power pricing (beyond country-grain energy data)
- Local incentives, tax regimes and permitting timelines
- Workforce depth for your specific roles (the talent pillar is a proxy)
- Real-estate availability, rents and land — public pan-EU data stops at the Nordics
This is a mandate-neutral read. To weight the pillars to your thesis, run these regions through the Site Screener — it ranks all 1,211 regions under your weights and exports the full PDF. First-pass macro screening, not investment advice.
Composite intelligence · 0–100 EU-percentile scores
Opportunity Indexscale + growth + access + structure
26.6
26.8
Resilience Indexdiversification, stability, buffers
33.3
24.0
Quality of Lifeprosperity, health, safety, environment
20.9
18.6
Connectivitytransit + air + market access
8.0
17.7
Talent & Human Capitalskills, learning, knowledge workers
22.0
22.0
Growth Momentumrecent GDP / employment trajectory
59.6
56.6
Trajectories · 2012–latest
Real GDP (2020 prices)
7.2% 5y
5.1% 5y
Population
1.1% 5y
1.2% 5y
Unemployment rate
6.8% 5y
6.0% 5y
Derived comparisons
GDP per capita
€11,304
€11,658
Population density
43 /km²
65 /km²
Parcels per 1k pop
FR-only
FR-only
Firms per 1k pop
FR-only
FR-only
All indicators · 88 metrics (Eurostat, all-EU)
Economy
Gross value added, total (current prices)
€1,977M
€1,893M
GVA — agriculture, forestry & fishing (A)
€99M
€91M
GVA — industry (B–E)
€371M
€397M
GVA — manufacturing (C)
€323M
€355M
GVA — construction (F)
€123M
€74M
GVA — wholesale/retail, transport, ICT (G–J)
€519M
€593M
Net disposable household income per capita (NUTS-2 source) ·N2
€6,500
€6,500
GDP per capita in PPS (purchasing-power adjusted)
18,200 PPS
18,800 PPS
GDP per capita (current prices, EUR)
€11,300
€11,600
Gross fixed capital formation — investment (total economy) ·N2
€1,276M
€1,276M
Investment in manufacturing capex (GFCF, NACE C) ·N2
€285M
€285M
Compensation of employees (total wage bill) ·N2
€3,129M
€3,129M
GVA — real estate activities (L)
€212M
€176M
GVA — information & communication (J)
€36M
€34M
GVA — finance, real estate & professional (K–N)
€315M
€308M
GVA — public admin, health & education (O–U)
€549M
€430M
Real GDP (constant 2020 prices, incl. short-term forecast)
€1,901M
€1,820M
Labour productivity per person employed (EUR)
€29,298
€27,451
Gross fixed capital formation, NUTS-3 (ARDECO)
€528M
€506M
Labour market
Employment, total persons
98,030
97,090
Self-employed persons
23,420
21,230
Employment in manufacturing (C)
20,710
24,930
Activity rate, 15–64 (NUTS-2 source) ·N2
72.1%
72.1%
Youth unemployment rate (15–24) ·N2
20.3%
20.3%
Unemployment rate 15-74, NUTS-3 native (ARDECO)
4.0%
4.1%
Labour force aged 15+ (ARDECO)
89,400
83,800
Business demography
Active enterprises (business economy, all sizes)
10,034
11,023
Enterprise births
1,056
1,124
Enterprise deaths
1,304
1,582
3-year enterprise survival rate
4.8%
5.3%
Innovation & R&D
R&D expenditure as % of GDP ·N2
0.3%
0.3%
Employment in high-tech sectors (% of total) ·N2
2.7%
2.7%
R&D personnel (% of active population, FTE) ·N2
0.5%
0.5%
Education
Tertiary education attainment, age 25–64 ·N2
31.2%
31.2%
Tertiary attainment, age 25–34 (young talent pool) ·N2
41.6%
41.6%
Adult participation in learning, age 25–64 (last 4 weeks) ·N2
4.9%
4.9%
Knowledge workers — tertiary-educated & in science/tech (% of labour force) ·N2
20.4%
20.4%
Scientists & engineers (% of labour force) ·N2
4.2%
4.2%
Digital
Households with internet access ·N2
91.0%
91.0%
Tourism
Nights spent at tourist accommodation (total)
352,026
173,093
Mobility
Passenger cars per 1,000 inhabitants ·N2
492 /1k
492 /1k
Road freight loaded (annual, thousand tonnes)
3,877 kt
8,835 kt
Distinct public-transport stop locations within the region (GTFS feeds, deduplicated across overlapping feeds by coordinate). A measure of transit-network extent.
1
6
Motorway density (km per 1,000 km²) ·N2
0 km/1000km²
0 km/1000km²
Public-transport stops per 100,000 inhabitants — transit service density relative to population (GTFS feeds, coordinate-deduplicated).
1
3
Distance from the region centroid to the nearest major (large) airport, in km - air-connectivity accessibility. Lower is better.
143
89
Number of major (large) airports within 100 km of the region centroid - air-hub catchment richness.
0
2
Demography
Population aged 15–64 (working age)
120,027
112,597
Population aged 65+
55,313
50,567
Population aged under 15
25,073
22,929
Median age of population
50.0 yrs
50.2 yrs
Old-age dependency ratio (65+ / 15–64)
46.1%
44.9%
Crude rate of total population change
-9.0 /1k
-9.3 /1k
Crude rate of net migration plus adjustment
2.7 /1k
2.4 /1k
Crude birth rate
6.9 /1k
6.8 /1k
Crude death rate
18.7 /1k
18.5 /1k
Live births
1,398
1,277
Deaths
3,765
3,455
Total age-dependency ratio (young+old / 15-64)
67.0%
65.3%
Total fertility rate (births per woman)
1.55
1.60
Population density (persons per km²)
44 /km²
67 /km²
Projected population, 2030–2040 (EUROPOP2019 baseline)
109,315
125,675
Social
At risk of poverty or social exclusion (AROPE) ·N2
33.8%
33.8%
Life expectancy at birth ·N2
74.9 yrs
74.9 yrs
At-risk-of-poverty rate (regional) ·N2
23.5%
23.5%
Health
Hospital beds per 100k inhabitants ·N2
798 /100k
798 /100k
Mortality, all causes (age-standardised rate) ·N2
2,261 /100k
2,261 /100k
Cancer mortality (age-standardised rate) ·N2
223 /100k
223 /100k
Safety & crime
Intentional homicides per 100k inhabitants
0.0 /100k
1.6 /100k
Robberies per 100k inhabitants
10.9 /100k
13.3 /100k
Burglaries per 100k inhabitants
26.7 /100k
61.2 /100k
Thefts per 100k inhabitants
384 /100k
365 /100k
Road traffic deaths per million inhabitants ·N2
76 /M
76 /M
Governance & institutions
Government effectiveness, WGI score -2.5..2.5 (country)
-0.07
-0.07
Regulatory quality, WGI score -2.5..2.5 (country)
0.25
0.25
Rule of law, WGI score -2.5..2.5 (country)
-0.10
-0.10
Control of corruption, WGI score -2.5..2.5 (country)
-0.14
-0.14
Political stability & absence of violence, WGI score (country)
0.33
0.33
Energy
Industrial electricity price, 2-20 GWh band, excl. taxes (national)
€0.135/kWh
€0.135/kWh
Industrial gas price, 10-100k GJ band, excl. taxes (national)
€0.041/kWh
€0.041/kWh
Climate
Elevation at region centroid (Copernicus DEM)
99 m
151 m
Hot days ≥30°C (avg per year)
40 days/yr
35 days/yr
Frost days ≤0°C (avg per year)
58 days/yr
57 days/yr
Heavy-precipitation days ≥20mm (avg per year)
4 days/yr
5 days/yr